Durable Beauty

It is important for us to be intentional with what we create. From formulation to packaging to contribution. We focus on durability, minimal waste and aim to motivate critical consumption.


While we believe there are many safe synthetic ingredients, we didn’t find the need to add them to our formula.

Our products are 100% natural and free from mineral oils and petrolatum.

We use organic and wildcrafted ingredients and our pigments are totally free from dyes FD&C, D&C and Lakes.

Bamboo natural lip balm lab


We say no to single-use plastic packaging.

Our products, packaging and shipping materials are 100% natural, recyclable and refillable.

We use frosted glass, FSC certified materials and deadstock fabrics.


We’re commiting a minimum of 1% of sales to give back to the world in ways that stop plastic pollution.

Every minute, the equivalent of one garbage truck of plastic is dumped into our ocean. CleanHub collects and repurposes plastic before it enters the world’s oceans.

LO CARE supports and donates to their mission to eliminate 50% of ocean plastic by 2030.

"Buy less, choose well, make it last."

— Vivienne Westwood